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Jennifer D. Sciubba

President & CEO

About

Jennifer D. Sciubba, Ph.D., is President & CEO of PRB. Under her leadership, PRB serves as a trusted voice on population change—helping policymakers, practitioners, journalists, and communities make sense of fertility trends, aging populations, migration patterns, and their implications for economics, politics, and daily life.

Dr. Sciubba leads PRB’s work on some of today’s most contested demographic trends—from depopulation and declining fertility to migration and aging—pushing back against alarmism and centering evidence, context, and locally-grounded resilience. She positions the organization as a bridge between national data and local lived experience, emphasizing that demographic change requires not panic, but nuance and adaptation.

A political demographer, author, and public communicator, she speaks to extraordinarily diverse audiences: military leaders at the Naval War College and Air War College, corporate executives and business councils, federal and local policymakers, and community organizations. Her analysis has appeared in The Atlantic, Harvard Business Review, Foreign Affairs, The Washington Post, and on CNN, BBC, and the TED stage.

She is the author of several books, including 8 Billion and Counting: How Sex, Death, and Migration Shape Our World (W.W. Norton, 2022), and co-author of Toxic Demography: Ideology and the Politics of Population (Oxford University Press, 2025), which examines how population dynamics have been entangled with ideology, identity, and nationalism from historical manipulations to contemporary debates.

Before leading PRB, she was a tenured professor at Rhodes College, consulted for the U.S. Office of the Secretary of Defense (Policy), and studied at the Max Planck Institute for Demographic Research in Germany. She is a non-resident fellow with the Center for Strategic and International Studies and is a member of the Council on Foreign Relations and Phi Beta Kappa.

You can find links to her research at http://jennifersciubba.com.

Pronunciation of Sciubba: Shoo-ba (rhymes with “tuba”)

Expertise

Aging and Depopulation

Labor and the Future of Work

Population Dynamics and Planning

Sexual and Reproductive Health

Contact for Interview

Featured Videos

Featured Talks & Interviews

Foreign Affairs (July/August 2026)

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Bloomberg (July 18, 2025)

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The Hill (May 5, 2025)

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The Excerpt, USA Today (Aug. 2, 2024)

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The New York Times (March 8, 2025)

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The Hill op-ed (May 7, 2023)

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NPR (Jan. 11, 2023)

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The New York Times (April 27, 2022)

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The Atlantic (March 31, 2022)

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The New York Times (March 23, 2022)

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Featured Photos

Featured News & Insights

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  • Insights

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We, the (Fewer) People!

The consequences of demographic change as a “megatrend” of our time are not a far destiny anymore but more and more felt in our direct living environment: within families, neighborhoods, municipalities, and regions.

  • News

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Share Your World Population Data Sheet Story

As I grew in this field—from student, to professor, to expert—the Data Sheet was always there, just as it has been for students, teachers, and researchers around the world since 1962.

  • News

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Join Our Campaign to Stand With Data

Federal funding cuts endanger some of PRB's most popular and enduring resources, as well as our work to support data literacy, access, and integrity.

Featured Projects

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project

Protecting SRHR in the Context of Fertility Decline

PRB and EngenderHealth, with support from the David and Lucile Packard Foundation, will help the global SRHR community understand, discuss, and navigate concerns about declining fertility rates, so that women’s rights and choice are protected.